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Issue Brief
July 2012

Creating Consumer-Friendly Wellness Programs to Promote Healthy Lifestyles

Wellness programs can be a powerful tool to help individuals improve their health and reduce their risk of developing chronic conditions. These programs encourage people to adopt healthy behaviors, like eating healthier or quitting smoking, by providing resources that support these behaviors.

But wellness programs must be designed well to ensure that everyone can take advantage of them and that they don't limit access to affordable health insurance.

Use these issue briefs to learn about the potential benefits and problems related to wellness programs. Employers can use the checklist to design consumer-friendly workplace wellness programs and can consult the examples to understand what successful programs look like.